Whenever you are link to your music online you should use a smart url (aka a smart link) – In this post we tell you everything you need to know about smart urls and fan links.
What is smart url?
If you are interested in music marketing, the chances are you have heard the term music smart links, fan link, song link or smart url. They are all essentially the same thing. In this post we explain everything you need to know about smart urls and how to create them for free with Soundplate Clicks, the best smart link tool.
Smart URLs are simple landing pages for your music which let your fans choose which platform they use to listen to your song, EP or album.
The image below shows an example of what a smart url page looks like:
These pages are great for your fans as they get the choice where to play your music, but even better for you as an artist. Every time a fan visits one of these pages you get valuable data about your fans which you can use to improve your music marketing!
How to use Smart URLs for music marketing
Once you have created your smart link on Soundplate Clicks, you should share it everywhere you share your music online. You should never post a link to just one store as this limits your potential audience and does not give you any opportunity to re-target or learn more about your fans.
Your smart urls should be used in your social media marketing, they should be embedded on your website, included in your bio link, mentioned in press releases etc.
Anywhere you post your music – use a smart link
You can even take your smart url offline with QR codes for music marketing.
How to create a smart url for your music
- Sign up for a free account on Soundplate Clicks
- Follow the steps in the video below to create your smart url
- Share your link everywhere!
How to create pre-save campaign’s using smart urls
You can also use Soundplate Clicks to launch presave campaigns. Log in to your Soundplate Clicks account :
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Join Soundplate Clicks for free and create your smarturls, presaves and more for free!
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